Head of Product Marketing (CRO, Ecommerce focused)

28 Mar 2024
Job Type
Emp Type
Full Time
Consumer Electronics, Omnichannel Ecommerce, Online Sales Management, People Management, Digital Marketing leadership
Functional Expertise
Digital Marketing, Marketing, Senior Leadership

Job Description

⚡ We are Uncommonly Good People - a talent & recruitment consultancy specialising in, and hiring for AdTech, MarTech, Digital Agency, SaaS & ECommerce clients across APAC

🚀 We work with amazing global established and hyper-growth businesses that are looking for exceptional talent - which might be you!

We are working with a fast growing consumer electronics product company to help them find their next superstar - Head of Product Marketing (CRO, Ecommerce focused). Let us tell you more! 

⭐ What the role involves:

  • Develop and execute a comprehensive performance marketing strategy tailored for a DTC model.
  • Leverage advanced targeting and segmentation techniques to optimize customer acquisition and retention.
  • Recruit, lead and inspire a cross-functional team, including performance marketers and offline sales professionals, fostering collaboration and a results-driven culture.
  • Manage the budget for performance marketing initiatives, ensuring optimal allocation of resources to maximize ROI.
  • Monitor and report on budget performance against established targets.
  • P&L responsibilities.
  • Direct the offline sales team in aligning their strategies with the overarching performance marketing goals.
  • Ensure a seamless integration between online and offline customer experiences

💡 What they are looking for in an ideal candidate:

  • Bachelor's or Master's degree in Marketing, Business, or a related field
  • Seasoned professional with a deep understanding of DTC marketing, digital channels, and a track record of delivering measurable results.
  • Proven experience in effectively managing large-scale paid advertising campaigns, particularly in the direct-to-consumer (DTC) sector.
  • Proven experience as a marketing leader in a fast-paced startup environment.
  • Experience in the e-commerce industry is a bonus!

✉️ If you’d like to apply, please do so by submitting your CV here, or in-mailing us directly. 

☎️ You can also follow our LinkedIn page to keep up to date with future opportunities, or opportunities for colleagues or friends, as we offer an amazing $300 referral bonus! 

If we have not contacted you in 28 days, we regret to inform you that this time around, your application has not been successful.



Recruitment Consultant